George Washington's Mount Vernon
Stephen Clouse and Associates created, produced and mailed a direct response fundraising package in support of Mount Vernon’s “To Keep Him First” campaign. This effort brought in more than $4.2 million in donations, pledges and bequests.
At least as important as the total amount raised was the large number of $1,000+ gifts the mailing brought in. The 2005 mailings alone generated:
- 170 gifts in the $1,000 – $4,999 range
- 23 gifts in the $5,000 – $9,999 range
- 4 gifts in the $10,000 – $24,999 range
- 12 gifts in the $25,000 to $49,999 range
- 2 gifts for $50,000
- 1 gift for $100,000
- 1 gift for $250,000
- 1 gift for $1.5 million
The 2006 mailing generated 653 gifts of $500 or more, out of 796 total gifts. That’s an astounding 82% of all gifts that were at least $500.
From The Client
“Thank you for discovering a whole new crop of Mount Vernon friends who will provide an extra boost for our programs for years, if not decades, to come.”
James C. Rees
George Washington’s Mount Vernon
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Your non-profit can experience a remarkable major gift breakthrough with Stephen Clouse & Associates.